Thursday, September 2, 2010

Copy Writing

Copy writing is an art of presenting your thoughts, ideas and opinion over a copy. The copy is referred to the term print media. Being a Media law student I will high light the aspects of copy writing in newspaper. Copy writing on internet which is generally referred as Content writing for websites and web based journals is getting very popular these days. Usually we have two type of copy writing in the print media. One is for the coverage of news and the second is for writing Editorials, Press Releases and Media Coverage. Using of appropriate words is the basic element of copy writing. Words reflect not only your writing skills but also the personality of the personnel on which you are writing. Always use short and soft words, using difficult words from dictionary just to show off your good grammar is not considered good. Never be biased while writing any press release and news coverage and especially editorial. Always remember that being a journalist and a responsible citizen you are not supposed to give your opinion through the print medium. You are responsible to present reality in front of the masses. Decision makers are masses never try to impose your views on any topic on people. Copy writers have power to change the mind sets of the public but they should not use this power in a negative way.

Regards,
Athar Ansari

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